10+ Best Email Marketing Services & Software: Full Guide!

If you are an Email Marketer, then I am going to tell you about the 10+ Best Email Marketing Services & Software, so if you want to know about them, then keep reading this article. Because I am going to give you complete information about it, so let’s start.

With increasing technology, the ease of marketing is increasing day by day. A lot of new techniques are gaining popularity for generating leads and high conversion rates of visitors to customers.

One such is email marketing, which has shown tremendous growth in the last few years. Email marketing has become a great tool to drive sales and is a great source of traffic. But there is a lot of software available for the same purpose. How to choose wisely among them?

Best Email Marketing Services

So, without wasting any time, we get complete information about these 10+ Best Email Marketing Services & Software immediately, come on.

10+ Best Email Marketing Services & Software:

Well, it depends on a variety of factors such as automated marketing management, funnel, features offered, ability to drive sales, and so on. Here is the list of our top picks of email marketing software and services:

1. Emailvalidation.io

Emailvalidation.io is a service that allows users to validate and clean their email lists. The main functionality of the service is to check the validity of email addresses, ensuring that they are properly formatted and able to receive email. This can help to improve email deliverability and reduce bounce rates.

The service also offers additional features such as email list cleaning, which can help to remove duplicate, invalid, or unsubscribed email addresses from a list. This can help to improve the overall quality of the email list and increase the effectiveness of email marketing campaigns.

Additionally, Emailvalidation.io also offers a feature for checking email addresses against a list of known spam traps and role-based email addresses. This can help to identify potentially problematic email addresses that may harm the sender’s email deliverability, and remove them from the list. Overall, Emailvalidation.io provides a comprehensive set of tools for managing and maintaining high-quality email lists, which can help to improve the performance of email marketing campaigns.

Features: 

  • Zapier Integration
  • REST-API 
  • Bulk Validation
  • Single Validation

Plans:

  • Free – $0
  • Small – $9.99 for 5000 Email validations (or 10000 API requests)
  • Medium – $34.99 for 5000 Email validations (or 10000 API requests)
  • Large – $94.99 for 5000 Email validations (or 10000 API requests)
  • Custom – plans for any volume can be requested
  • 20% discount for yearly subscriptions

2. Mailtrap

Mailtrap

Mailtrap is an Email Delivery Platform for businesses and individuals to Test, Send, and Control their email infrastructure in one place.

Mailtrap covers all email-related needs in one place, including: 

  • Email Testing – Use email sandbox to inspect and debug emails before sending them to your recipients.  
  • Email Sending – Use email API or SMTP service to deliver emails to your recipients just in time. 
  • Use Actionable Analytics to Control your email infrastructure performance. 

After years of experience building email flows for unicorns and startups, Mailtrap provides customers with an email platform that ensures high deliverability rates and effortless maintenance. 

All platform customers can rely on fast and quality support from deliverability experts.

Plans & Pricing:

There is separate pricing for Email Testing and Email Sending, but both have a free plan.

Mailtrap Email Sending offers 5 subscription tiers: free, individual 10K, business 100K, enterprise 1.5M, and custom (over 5M emails/mo). Depending on the tier, Mailtrap Email API/SMTP offers different limits for such features as test emails per month (up to 10M available), sending limits per 10s, number of inboxes and team members (starting from the Team plan), max emails per inbox, email size and number of projects. 

All plans offer email API, which allows developers to run integrational or load tests and receive messages or email lists to ensure the sending works correctly.

Mailtrap also has 6 different subscription tiers for Email Testing: free, individual, team, business, premium, and enterprise. The paid plans allow buying additional emails as well as using dedicated IPs (starting from the Business plan) and offer up to 5M+ emails per month, 60-day email logs, and 1K accounts at a custom price. 

All plans include API and SMTP Relay, email tracking and analytics, suppression management, deliverability alerts, and webhooks.

3. DeBounce.io

DeBounce

DeBounce.io is a powerful email validation tool designed to enhance the quality and effectiveness of email marketing campaigns. With its advanced features and user-friendly interface, it helps businesses ensure the accuracy of their email lists, improve deliverability rates, and maintain a healthy sender reputation. Whether you’re a marketer, email service provider, or business owner, Debounce.io offers a comprehensive solution to optimize your email communication.

The tool’s features include syntax checking to identify formatting errors, domain validation to verify the authenticity of email domains, and disposable email detection to filter out temporary or spam-prone addresses. Debounce.io also offers spam trap detection, email deduplication to remove duplicates, and seamless API integration for real-time validation and automation. These features work together to create a streamlined and efficient email validation process.

DeBounce has over 1,500 positive reviews on different platforms and is a leader in the email validation industry.

Features:

  • Syntax checking for accurate email addresses.
  • Domain validation to ensure legitimacy and deliverability.
  • Disposable email detection to filter out temporary addresses.
  • Spam trap detection to protect the sender’s reputation.
  • Email deduplication for clean and unique lists.
  • API integration for real-time validation and automation.

Pricing:

  • Free plan for up to 100 email validations per month.
  • The price per validation is as low as 0.0003 USD.
  • Pay-as-you-go option based on credits.
  • Custom enterprise solutions for high-volume requirements.
  • Competitive pricing for bulk validation.
  • Transparent pricing structure with clear information and flexibility.

4. EngageBay

EngageBay is one of the most affordable all-in-one marketing, sales, and customer support solution for small businesses. It offers all the tools a business needs to improve relationships with its customers. With EngageBay, you can launch multichannel campaigns with ease — the platform’s powerful automation tools do the heavy lifting for you. 

In addition, EngageBay’s drip campaign tool lets you nurture your leads over time so that your leads are well-qualified when handed to sales. The visual dashboard lets you view all your KPIs and metrics from a single place, thus helping you gauge overall performance. 

Plus, timezone-based email delivery means you can market to your audiences irrespective of where they live – a boon for businesses with an international audience. 

Let’s check out the key features:

  • Social Suite for social media management
  • A/B testing to improve conversion and click-through rates
  • Multistep visual automation builder to improve productivity
  • Drag-and-drop landing page builder

EngageBay offers four plans:

  • Free – $0
  • Basic – $14.99/month
  • Growth – $49.99/month
  • Pro – $99.99/month

With a 10% discount for annual pricing and 20% for biennial pricing, EngageBay is the best email marketing software for small businesses. Check out their website for more information. 

5. EasySendy

EasySendy Pro is an email marketing platform for online gig creators like bloggers, podcasters, vloggers, business coaches, YouTubers, makers, writers, course creators, consultants, freelancers, authors, coaches, musicians, photographers, and startups.

With EasySendy Pro, you can launch various personalized email campaigns to engage your subscribers and customers with autoresponders and automated drip email campaigns.

You can add Web Pop Forms to capture email subscribers from a website, clean email lists, build email warmup processes, build custom subscriber pages, edit email templates with a drag-and-drop editor, and do subscriber segmentation filtering. Connect your app/website through API, Google Analytics, WordPress, and Zapier.

Unique Features EasySendy Pro Hybrid Email Marketing App (USP):

  • Connect and deliver emails with multiple email delivery server API service providers
  • Conduct split test across email delivery server API service providers; improve ROI as a result
  • Connect with Email verification APIs and keep email list hygiene clean
  • Setup automatic email warmup process for enterprise-grade email delivery
  • Email Marketing for large volume email subscribers
  • Pay email delivery API provider / SMTP relay server only for sent emails
  • Customizable Pages and forms for the business
  • More options to import email lists; MySQL database also supported

EasySendy Pro Hybrid Email Marketing App Pricing:

  • Hacker Plan – $0/Month – 2000 Subscribers – 30000 Emails
  • Starter Plan – $19/Month – 50000 Subscribers – Unlimited Emails
  • Business Plan – $39/Month – 100000 Subscribers – Unlimited Emails 
  • Growth Plan – $169/Month – 500000 Subscribers – Unlimited Emails 
  • Enterprise Plan – $299/Month – 1000000 Subscribers – Unlimited Emails 

6. Clearout

Clearout offers features to automate the process of email list building and email validation. Email Finder is one of the powerful tools to find pre-verified B2B prospects on any domain. You can expand your reach and engage with the prospects by discovering their email addresses. It provides assured results backed with a confidence score to build a strong customer database.

You can understand and predict the results of your campaigns with the ‘Confidence Level’ for your target audience list. Clearout also offers a highly accurate email verification service to maintain your email list hygiene. You can automate the task of building email lists and validating the leads at the point of capture using Clearout. You can sign up for a free trial and get 100 free credits to test the services. 

It has 3 plans :

  • Free trial with 100 credits
  • Pay as you go
  • Monthly/Annual Subscription

7. NotifyVisitors

NotifyVisitors

NotifyVisitors offer intuitive email marketing software for Shopify stores. By using NotifyVisitors, email marketing software, you can send personalized campaigns that will help you connect with your customers more effectively. Its easy-to-use interface will enable you to build campaigns without requiring any coding knowledge. Moreover, its drag-and-drop editor makes it easy to customize email templates that resonate with your brand. 

Features

  • Automated campaigns
  • No Coding is required
  • Drag and drop the editor to customize your email templates.
  • In-depth campaign analytics
  • Send personalization campaigns
  • A/B testing

Pricing

  • The free plan starts at $0
  • The startup plan starts at $49 
  • For the Enterprise plan, you need to contact them.

8. InboxArmy

InboxArmy

InboxArmy is an elite, Email Marketing Agency offering the full spectrum of targeted email marketing services, including:

  • Full-Service Campaign Management
  • Email Template Production
  • Email Marketing Strategy
  • Email Marketing Audits
  • Email Automation & Custom Integrations
  • ESP Vendor Evaluation
  • SMS Marketing/

They have worked with brands of all sizes, agencies, and email service providers to deliver best-in-class quality service, production, and support.

9. Omnisend

Omnisend is an email marketing solution that is especially meant for e-commerce sites. One can use Omnisend with ease. It has a lot of features, such as automated SMS and email, which help in converting leads into customers.

They have created a combination of text messages, notifications alert, Facebook ad retargeting, and other tools to ensure that you interact with the greatest number of customers possible.

It enables you to run campaigns in segments, which helps to target customers who have come across similar products to yours recently.

Omnisend has three plans:)

  • free plan
  • standard plan $16/month
  • pro plan $99/month

Its free plan has a lot of advanced features that users look forward to working with. But read through the complete list before purchasing.

10. Moosend

Meant for all, whether you’re a newbie or a pro in email marketing. If you own an online outlet, Moosend is the best and most suitable tool. It has it all, from drag and drops email building to real-time analysis, which is very accurate. Moreover, it comes with easy-to-segment tools and all that you need to boost your email marketing campaigns. The most

The most impressive part of Moosend is its e-commerce AI. It enhances machine learning and allows you to target customers who have recently interacted with similar products.

Repetition of customers is easy with this as you have a tracking system of what a particular customer buys and how often, so accordingly you can send an email when they are in need of it. I didn’t find any other email marketing software providing this feature. It provides assistance to newcomers to let them leap and set a firm hold on the strategy. 

Moosend has three plans:)

  • Free plan
  • Pro plan $8/month
  • Enterprise plan, whose pricing is variable according to needs.

11. AWeber

One of the most widely used and economical email marketing services is AWeber’s pricing for plans is really affordable and impressive. Moreover, for fewer subscribers, it’s damn good.

The best part about AWeber is that all the necessary tools are available in each plan, unlike others which lack one or other basic tools and put them in pro plans. Pricing is based on the number of subscribers that appear on your list. So it doesn’t matter whether you have a small number of contacts.

It charges

  • $19 per month for 0-500 subscribers
  • $29 per month for 501-2.5k subscribers
  • $49 per month for 2501-5k subscribers.

For more information on pricing, you can visit their website. Here I have given an overview of the same.

12. GetResponse

GetResponse specializes in automated services and tools, which offer quite more than normal email marketing services. It has features like audience segmentation, landing page builders, live analytics, collection of many leads and putting them in the right workflows, ultimately turning back to customers, and a lot more. This was an overview of the GetResponse services.

The foremost benefit is that GetResponse offers Autofunnel, which is automated and one can use it with ease. It includes a Sales Funnel to sell products and services; a Lead Funnel to collect email and build trust; and a Webinar Funnel for managing and promoting online events. Funnels also include things like exit popups, fully automated marketing, Facebook ads, etc. It depends upon your expectations and how you’re setting it up. 

GetResponse has all the tools one needs to enhance the subscriber list and turn them into customers. Everything is fully automated by GetResponse once a user enters the funnel.

It comes up with three monthly basic plans:

  • Basic $15/month
  • Plus $49/month
  • Professional $99/month

13. Hubspot

Hubspot offers outstanding email marketing solutions, irrespective of the business size. Its tools enable users to create, personalize, and optimize email at ease without any external interference.

The best feature that increases its user count is the automated workflow. This enables users to pop-up messages with ease and converts them into customers.

Hubspot owns a good place in the marketing field. It also offers features like Customer Resource Management and a Marketing Hub. By collaborating with these tools, your marketing becomes powerful. It has a lot of ready-made email templates that are customizable to let you design according to your needs. To add them to an email, you just need to drag them and place them wherever you want.

They have some of the most advanced tools that allow personalized emails to boost click-through rates. Moreover, you’re free to use your subscribers’ contacts and serve them up with links, attachments, and others to boost your conversion rate. Read the comparison of Mailchimp vs. HubSpot here.

14. Drip

Drip is quite new and it is basically a Customer Resource Management software that offers email marketing services for e-commerce sites.

Drip is a great choice as it focuses more on powerful automation and segmentation tools for email marketing irrespective of your e-commerce site. I.e., the tools are the same for all. Social media marketing is one of the best ways for startups to boost their marketing. Drip assists you in keeping track of recent interactions with your customers’ purchases.

From returning customers, you can segment new website visitors and Drip also allows you to target those customers who have discarded their carts. Drip provides tools to help you easily target the right subscriber with great and timely offers.

Moreover, their CRM software enables you to interact with customers through multiple options. It has an analyzing feature that keeps you up to date on which campaigns are actually making you money.

15. ConvertKit

It is chosen by a lot of marketers because of its intuitive interface and the tools it offers. ConvertKit is suitable for all kinds of creators, including influencers, bloggers, animators, and others. All thanks to their motto, which focuses more on engaging audiences and provides them with branded landing pages, eCommerce sites, and a lot more.

This enables you to convert your random visitors to customers as it sends them to your social media pages like Facebook, YouTube, etc., which ultimately leads to lead generation. For creating funnels of any type, ConvertKit is a great choice. Moreover, its pricing is fair. Automated emails can be generated easily with visual flow charts.

In spite of a lot of lists, it manages to group all contacts into one list. But you can still tag them manually for segmentation, and this will help you improve the personalization of campaigns. It’s the best choice for sending straightforward, quick mail. ConvertKit also charges on the basis of how many subscribers you have.

This was the best software for email marketing, which enhances lead generation and boosts your sales too. All you need is basic creative knowledge for creating branded land pages, and for all others, you’ll be guided through visual instructions in some software. Choose the best among them according to your requirements.

And if you do not know, What is Email Marketing? So you can watch the above video. And you get complete information about Email Marketing.

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So hope you liked this article 10+ Best Email Marketing Services & Software. And if you still have any questions and suggestions related to this, then you can tell us in the comment box below. And thank you very much for reading this article.