Explore this in-depth article on the Top 10 Influencer Marketing Agencies in India, designed to provide valuable guidance for brands and marketers. Read on to discover detailed information and strategic recommendations.
In an era where consumers trust creators more than ads, influencer marketing has emerged as a game-changer for brands. In India alone, the influencer marketing industry has grown exponentially—crossing ₹1,200 crore and expected to grow at a CAGR of over 25% in the next few years. Whether you’re a startup aiming to build brand awareness or an enterprise planning high-impact campaigns, collaborating with a reliable influencer marketing agency can drastically improve your ROI.
This guide explores the top 10 influencer marketing agencies in India, helping brands and creators make smarter, data-driven decisions. Each agency listed has been vetted for performance, expertise, client success, and innovation.
Let’s explore it together!
Table of Contents
What is an Influencer Marketing Agency?
An influencer marketing agency is a specialized firm that helps brands collaborate with social media influencers to create authentic, engaging, and impactful campaigns. These agencies handle everything—from identifying the right influencers and managing the campaign to tracking performance and ensuring ROI.
Key Functions of an Influencer Agency:
- Influencer discovery & outreach
- Campaign planning & execution
- Performance analytics & reporting
- Contract management & compliance
- Content strategy and creative direction
By working with the right agency, brands can avoid the guesswork and scale their influencer programs effectively.
How We Selected the Top 10 Agencies
The agencies on this list were shortlisted based on the following criteria:
- Industry experience & reputation
- Influencer network & niche access
- Client portfolio & campaign success
- Technological capabilities (AI tools, dashboards)
- Transparency, reviews, and pricing models
Let’s dive into the top 10 influencer marketing agencies in India that are dominating the space in 2025.
Top 10 Influencer Marketing Agencies in India
Here are the Top 10 Influencer Marketing Agencies in India that are transforming brand visibility and driving impactful digital campaigns across industries.
1. Chtrbox
Chtrbox, founded in Mumbai by Pranay Swarup, Rohan Nayak, and Dhruv Chitgopekar, is a data-driven influencer marketing platform. Known for its proprietary tech and large creator network, it helps brands run scalable, ROI-focused campaigns. and a vast creator network, it enables brands to run ROI-focused campaigns across all major social platforms.
Key Services:
- Influencer Marketing
- Campaign Management
- Talent Discovery & Analytics
- Regional Influencer Activation
- Performance Tracking
Top Clients: Amazon, Coca-Cola, Flipkart, Olay, HP
Why They Stand Out: Chtrbox combines influencer creativity with performance-driven insights, offering scalable solutions for both large enterprises and startups.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| Advanced analytics & tech platform | Limited presence outside India |
| Strong regional influencer network | Not ideal for ultra-low budgets |
| Trusted by 500+ top brands | Custom pricing (no fixed plans) |
Website: www.chtrbox.com
2. One Impression
One Impression, based in Gurugram and founded by Apaksh Gupta, is a fast-scaling influencer marketing platform. It offers AI-powered tools and access to over 7 million creators to streamline influencer collaborations. brands with over 7 million creators across multiple verticals and geographies.
Key Services:
- Influencer Discovery
- Campaign Management
- Creator Payments & Contracts
- Cross-platform Analytics
Top Clients: Unilever, Amazon, Meta, Nestlé
Why They Stand Out: Their AI-powered influencer matching engine and cost-effective campaign tools allow businesses of all sizes to scale campaigns quickly and efficiently.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| 7M+ influencer database | May lack personalized service |
| Cost-effective for SMBs & startups | Still growing in smaller towns |
| Cross-platform scalability | More platform-focused than creative |
Website: www.oneimpression.io
3. Good Creator Co. (Plixxo & MissMalini)
Good Creator Co., founded by the Good Glamm Group in Mumbai, is India’s largest integrated influencer marketing ecosystem. It brings together top platforms and talent for seamless influencer discovery, analytics, and campaign execution. brands to access a vast network of creators, powerful analytics, and end-to-end campaign support.
Key Services:
- Influencer Discovery
- Community Engagement
- Video & Blog Campaigns
- Creator Events & Activations
Top Clients: MyGlamm, Puma, Nike, Maybelline
Why They Stand Out: With a 250K+ creator network and strong beauty & fashion roots, GCC is a one-stop solution for brands aiming at mass appeal.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| Backed by major content networks | Beauty/lifestyle-focused |
| Huge creator database | Complex ecosystem for newbies |
| Integrated tech + talent | Less suited for B2B campaigns |
Website: www.goodcreator.co
4. Influencer.in
Influencer.in, founded by Social Beat in Chennai, offers full-service influencer marketing with a strong focus on regional and vernacular content. It’s ideal for brands looking to expand their reach across India’s diverse audiences.
Key Services:
- Influencer Discovery
- Campaign Planning & Execution
- Blogger & YouTube Outreach
- Affiliate/Referral Tracking
Top Clients: Snapdeal, Kalyan Jewellers, Flipkart, Sebamed
Why They Stand Out: Influencer.in’s strength lies in regional language activations and influencer diversity across niches and geographies.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| Strong regional influencer network | Limited short-form video tools |
| Custom campaign options | Somewhat agency-style timelines |
| Blogger & long-form integrations | Tech not as advanced as others |
Website: www.influencer.in
5. WhizCo
WhizCo, launched in New Delhi by Prerna and Mansi Goel, specializes in short-form and viral video content. With strong regional influence, it helps brands tap into tier-2 and tier-3 markets effectively. on platforms like Moj, Instagram Reels, and YouTube Shorts.
Key Services:
- Creator Onboarding
- Meme Marketing
- Viral Challenges
- Regional Video Content
Top Clients: Swiggy, Pinterest, Snapchat, OYO
Why They Stand Out: WhizCo leads in short-video influencer campaigns, helping brands connect with younger audiences across regional platforms.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| Short-form video expertise | Less presence in B2B space |
| Strong reach in tier-2/3 cities | Still maturing in long-form formats |
| Fast turnaround campaigns | Premium pricing for celeb reels |
Website: www.whizco.in
6. GryNow
GryNow, co-founded by Nishant Patel and Ankur Joshi in Gurugram, delivers full-funnel influencer marketing services. Its strength lies in managing large-scale campaigns through a 150K+ creator network.
Key Services:
- Influencer Campaign Strategy
- Paid Amplification
- Channel Growth
- Influencer Video Series
Top Clients: Facebook, OnePlus, Kotak Bank, Nykaa
Why They Stand Out: Their massive 150K+ creator database and results-driven campaigns make them ideal for ROI-focused brands.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| 150K+ creator access | Lacks self-serve interface |
| Full-funnel strategy | Costly for smaller brands |
| B2C & B2B campaign capability | Traditional campaign workflows |
Website: www.grynow.in
7. Qoruz
Qoruz, founded by Praanesh Bhuvaneswar and Prabakaran Raju in Bengaluru, is a SaaS-based influencer intelligence platform. It empowers marketers with automated insights, influencer discovery, and campaign analytics.
Key Services:
- Influencer Discovery
- ROI & Sentiment Analysis
- Outreach Automation
- Campaign Management Dashboard
Top Clients: PepsiCo, Amazon, HDFC, Tata Group
Why They Stand Out: Qoruz brings automation, precision, and scale to influencer marketing with its data-driven software approach.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| AI-driven influencer matching | More DIY, less service-based |
| Real-time analytics | May require internal marketing team |
| Ideal for agencies & enterprise | Less tailored for startups |
Website: www.qoruz.com
8. Pulpkey
Pulpkey, founded by Ankur Gupta in Bengaluru, is known for its creative storytelling approach. It partners with niche influencers to create emotionally engaging campaigns in lifestyle, travel, and culture.
Key Services:
- Influencer Curation
- Creative Strategy
- Campaign Execution
- Gen Z Content Development
Top Clients: Spotify, Airbnb, Google
Why They Stand Out: Pulpkey is known for pushing creative boundaries and maintaining authenticity in every campaign.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| Strong Gen Z creator network | Not ideal for performance-heavy brands |
| Storytelling-first approach | Smaller database vs competitors |
| Travel & lifestyle excellence | Limited B2B reach |
Website: www.pulpkey.com
9. Confluencr
Confluencr, co-founded by Shreedha Singh and Sahil Chopra in Mumbai, focuses on micro and regional influencer marketing. It excels at content authenticity and niche audience engagement, especially on YouTube.
Key Services:
- Meme Marketing
- Regional Influencer Programs
- YouTube Strategy
- Community Engagement
Top Clients: Dabur, Flipkart, Unacademy, Truecaller
Why They Stand Out: Confluencr has executed 500+ campaigns with over 1 billion views by tapping into India’s micro and vernacular influencer power.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| Regional campaign leadership | Limited celebrity integrations |
| Micro-influencer scale | Moderate tools for tracking |
| Community-building focus | YouTube-heavy strategies |
Website: www.confluencr.com
10. Eleve Media
Eleve Media, established in Mumbai by Abhishek Asthana, is a full-service agency offering premium influencer campaigns. Known for its award-winning creative work, it blends celebrity influence with digital storytelling. Eleve is a premium influencer marketing agency offering full-stack creative services, including celebrity collaborations, branded content, and campaign amplification.
Key Services:
- Influencer Management
- Celebrity Endorsements
- Event Integrations
- Paid Media Amplification
Top Clients: Samsung, Nivea, MakeMyTrip, CultFit
Why They Stand Out: With over 20+ marketing awards, Eleve excels in creative campaigns, combining influencer storytelling with high-end production.
Pros & Cons:
| ✅ Pros | ❌ Cons |
|---|---|
| Award-winning creative team | High pricing for SMBs |
| Celebrity + influencer mix | Less tech-focused |
| End-to-end production support | Not DIY friendly |
Website: www.eleve.co
Comparison Table
| Agency Name | Location | Key Strengths | Specialties | Top Clients |
|---|---|---|---|---|
| Chtrbox | Mumbai | Tech + Data + Reach | FMCG, Tech, Beauty | Amazon, Flipkart, Coca-Cola |
| One Impression | Gurugram | 7M+ creators, scalable tech | D2C, Tech, Gaming | Unilever, Meta, Amazon |
| Good Creator Co. | Mumbai | Largest ecosystem, fashion focus | Lifestyle, Beauty | MyGlamm, Nike, Puma |
| Influencer.in | Chennai | Regional & blogger network | Food, Fitness, Finance | Snapdeal, Flipkart, Sebamed |
| WhizCo | New Delhi | Short video & meme marketing | Youth brands, Entertainment | Swiggy, OYO, Snapchat |
| GryNow | Gurugram | Full-funnel + 150K creators | Ed-tech, Banking | Facebook, OnePlus, Nykaa |
| Qoruz | Bengaluru | SaaS + Analytics Platform | B2B, FMCG, Fintech | HDFC, Amazon, PepsiCo |
| Pulpkey | Bengaluru | Creative storytelling | Travel, Lifestyle | Spotify, Airbnb, Google |
| Confluencr | Mumbai | Micro & regional influencer scale | Ed-tech, Real Estate | Unacademy, Dabur, Flipkart |
| Eleve Media | Mumbai | Celebrity + Creative Campaigns | Beauty, Travel | Samsung, Nivea, MakeMyTrip |
How to Choose the Right Influencer Marketing Agency
- 🧠 Define your goals: awareness, traffic, sales, etc.
- 🎯 Know your target audience and platform
- 📊 Check case studies and industry niche
- 💼 Look for tech-enabled platforms with analytics
- 🤝 Ensure transparency and contract clarity
Bonus Video for Future Agency Founders
If you’re planning to start your own influencer marketing agency, we highly recommend watching this insightful video that breaks down strategies, challenges, and growth opportunities:
FAQs:)
A. An influencer marketing agency helps brands connect with influencers, strategize campaigns, manage collaborations, and track results to increase engagement and sales.
A. Look for agencies with experience in your industry, access to relevant influencers, clear pricing, campaign tracking, and a proven track record.
A. Costs vary widely depending on the campaign size, influencer type (micro vs celebrity), and deliverables. Campaigns can start from ₹25,000 and go up to several lakhs.
A. Yes. Agencies like Confluencr, Influencer.in, and WhizCo specialize in regional and vernacular influencer activations.
A. Popular platforms include Instagram, YouTube, Moj, and Facebook. Short-form content platforms like Reels and YouTube Shorts are growing rapidly.
A. Yes. Many agencies offer scalable packages. One Impression, Confluencr, and Pulpkey are known to support startup-friendly budgets.
A. Micro-influencers have smaller but highly engaged audiences, offering better ROI for niche targeting. Celebrities provide broader reach but are costlier.
Conclusion:)
Choosing the right agency can make or break your influencer campaign. The top 10 influencer marketing agencies in India listed above have proven expertise in creating powerful brand stories, boosting reach, and driving conversions. Evaluate your business goals, check their case studies, and pick the agency that aligns with your brand’s voice and vision.
Read also:)
- What Is Influencer Marketing Course: Learn and Grow Today!
- How to Become an Influencer Manager: A Step-by-Step Guide!
- How to Make AI Influencer: A-to-Z Guide for Beginners!
Have you worked with any of these agencies or planning to? We’d love to hear your experiences, thoughts, or suggestions. Drop a comment below and join the conversation!
This was very helpful—thanks! Bookmarking this one for future reference.